Golden Tours was established in 1984,[1] initially operating airport transfers and day trips from London to tourist destinations across England, such as Stonehenge and the Roman Baths.

[2] In 2001, Golden Tours acquired the business of Frames Rickards, which included the London franchise for Gray Line.

In June 2011, Golden Tours began operating open top bus services within Central London.

[4] In June 2021, Golden Tours entered a partnership with Yellow Coaches to operate open top services in Bournemouth.

[needs update] Eight closed top tri-axle MCV EvoSetis on Volvo B8L chassis were acquired for Warner Bros.