[2] The idea of a 24-hour golf network came from media entrepreneur Joseph E. Gibbs of Birmingham, Alabama,[3] who first thought of such a concept in 1991.
[4] Gibbs felt there was enough interest in golf among the public to support such a network, and commissioned a Gallup Poll to see if his instincts were correct.
With the support of the polling behind him, Gibbs and legendary golfer Arnold Palmer then secured $80 million in financing from several cable television providers (including Adelphia Communications Corporation, Cablevision Industries, Comcast, Continental Cablevision, Newhouse, and the Times Mirror Company) to launch the network, which was among the first subscription networks developed to cover one singular sport.
Originally a premium channel with limited subscribers,[11] it retooled in September 1995 to be part of basic-tier pay TV to reach more viewers, and ratings rapidly increased.
To boost their availability, Golf Channel reached an agreement with Fox Sports Networks (FSN) to air simulcasts of the coverage.
[13][14] In December 2003, Comcast acquired the remaining 8.6% stake of Golf Channel it did not already own from the Tribune Company, giving it full ownership.
[18][19] In January 2007, Golf Channel became the exclusive cable broadcaster of the PGA Tour as part of a new 15-year contract, replacing ESPN and USA Network.
The new logo replaces the "swinging G" emblem that had been used since the network's launch with a wordmark alongside the NBC peacock.
The new logo was meant to provide a unified brand across Golf Channel's associated properties and services.
[25] That month, it also partnered with Sirius XM PGA Tour Radio to feature audio simulcasts of its studio programming.
[32] January 14, 2018, broadcast technicians represented by IATSE went on strike affecting tournament coverage for the Sony Open in Honolulu, Hawaii, Web.com from the Bamahas and Diamond Resorts Invitational in Orlando.
Rory McIlroy will also be involved in the service, hosting new instructional content for GolfPass, as well as an autobiographical web series.
[34][35] In February 2020, it was reported that Golf Channel would consolidate its television operations with the remainder of NBC Sports at its facilities in Stamford, Connecticut, in a move expected to occur over the next 12 to 18 months.
Golf Channel airs primetime encores of each round during PGA Tour events, including network television broadcasts from NBC or CBS where applicable.
Since its integration with NBC Sports, Golf Channel has been infrequently used as an overflow channel for non-golf programming, including two games of the 2018 Stanley Cup playoffs (due to programming conflicts with USA Network and CNBC), and as part of NBC's "Championship Sunday" effort to televise all matches on the final matchday of the Premier League soccer season.
While it mostly airs the American feed, live events coverage is subject to blackouts due to TSN holding many of its broadcasting rights domestically.