Its main businesses are retail and instant foods, especially confectionery, beverage and ice cream.
The company was founded on October 3, 1945, and employs 3900 people at 8 plants in Cheonan, Anyang, Hayang, Gwangju, Cheongju, Munmak-eup, and Okcheon.
It was acquired by another Korean company, Crown Confectionery, in October 2004.
Yes Choco Cake is imported and distributed by : Haitai is responsible for catapulting the honey butter craze in South Korea.
Many other food companies followed suit, releasing their own line of honey butter flavored snacks and confectionaries.