After several delays, the song first surfaced onto the internet on May 5, 2015, when it was mistakenly released in the United States by several online music stores.

The song's accompanying music video was shot in Los Angeles, California, and directed by Hannah Lux Davis.

Fifty Shades of Grey and Madonna's music video for "Justify My Love" served as its main inspirations.

Hilton first announced "High Off My Love" as her next single in June 2014 when she was shooting a music video for her song "Come Alive".

[1] On February 8, 2015, she spoke about the single in a red carpet interview at the 57th Annual Grammy Awards and said it would be released in March 2015.

[3] Later that same month, during an interview with AllAccess at Miami Music Week, she confirmed the song was produced by Mr. Beatz and that it would be released on April 28.

Compared to her previous singles "Good Time" and "Come Alive", "High Off My Love" received mostly positive reviews from critics.

It was directed by Hannah Lux Davis who had previously worked with Hilton on music videos for her singles "Good Time" and "Come Alive".

[citation needed] Hilton had previously announced an open casting call on her Twitter looking for models to be in the video.

[21][22] The music video begins with a dark silhouette and multiple shots accompanied by heavy breath sounds.