Honor Thy Father (originally titled as Con-Man) is a 2015 Filipino thriller crime drama film directed by Erik Matti and starring John Lloyd Cruz.
The actor shaved his head for the role despite warnings from his big studio handlers that he might lose endorsement contracts, especially for a certain shampoo product.
The actor sought to break away from the leading man role that people are familiar with in his mainstream films and also explained that his acting work isn't confined to his home television network, ABS-CBN, stating that he "refuses to be typecast".
He sought to project a different image from the one audiences have gotten accustomed to by playing a lead role in an indie film.
[1] Honor thy Father was first screened in the Contemporary World Cinema section of the 2015 Toronto International Film Festival.