[4] Indus OS was founded in 2013 by Rakesh Deshmukh, Akash Dongre and Sudhir B; with all three being alumni of the Indian Institute of Technology, Bombay.
Hari Padmanabhan, an IIT Kanpur alumni, industry veteran and serial entrepreneur, is a seed investor in the company.
A key feature of the operating system was the Swipe-to-translate or Indus Swipe which helped users to translate or transliterate English text in regional languages.
It is available 12 Indian languages namely Hindi, Gujarati, Marathi, Tamil, Telugu, Urdu, Odia, Punjabi, Malayalam, Bengali, Assamese and Kannada & English .
The product provides various tools to app developers for distribution and promotions along with data insights for targeting and performance analysis.