Ishq Subhan Allah (English: Love, Oh My God) is an Indian television series that premiered on 14 March 2018 on Zee TV.

[3][4] Set against a Muslim backdrop, it addressed contemporary political, religious and social issues including Triple talaq and Sharia law and aimed to dispel wrong notions about Islam.

[7] The series begins with Zara Siddiqui and Kabir Ahmad returning to Lucknow after five years and completing higher studies in Islam.

Rukhsaar has been in love with him from a young age and tries to split them up, bringing Miraj to create differences between Zara and Kabir though he goes rogue out to harm everyone in the family.

Rukhsaar goes back to her evil scheming by feeding Zara false information about her and Kabir being intimate on their wedding night.

Rukhsaar is sent to a hospital for treatment; Zeenat and Kashan team up to have Alina marry local don Salamat's son Samir.

Zara and Kabir thwart their plan with the help of army officer Amir, who and Alina fall in love and marry.

Zeenat is irked; Salamat threatens to kill Rukhsaar, and Irfan suggests Zara become the vice priest.

Heer's case is brought before the Sharia Board, where she wants to go to Delhi to study but in vain amid her reluctant father.

Suraiya moves to Lucknow with Rizwan and plans to replace Kabir as Board Head with Zeenat's help.

The entire city protests against them, and Kabir turns against Zara, who is about to drop the case before Kausar's suicide attempt changes her mind.

The Ahmads rejoice at the couple's reunion prospect, and Kabir insults Irfan, asking the Qazi to beg him to take Zara back.

During this time, Kabeer and Zara start working together at an NGO and go to a village to help save kids education.

It is then revealed that Rukhsaar never intended to reunite Kabeer and Zara and instead plot to take revenge and ruin their lives.

While worsening her condition under the pretense of taking care of her, Rukhsaar's evil plans are discovered by Ayesha on Zara's wedding day.

Also in the village of New, Zara met her brother Asim, who did not recognize her because he was a slave of Jalali who had been using opium in large quantities every day since leaving his sister.

[11] Deepak Rajadhyaksha, Deputy Business Head, Zee TV said, "We started 2018 with the launch of two beautifully curated shows, Aap Ke Aa Jane Se and Kaleerein – each of which has touched upon a contemporary Indian reality and is sensitizing the masses about the same.

Our next primetime fiction offering belongs to the Muslim social drama space that we had, ourselves, pioneered with Qubool Hai, a show that enjoyed an immensely successful run of two seasons.

Ishq Subhan Allah asks viewers to pause and reflect on the true interpretation of religion in our daily lives.

It questions the true importance we accord to a woman's choice in every decision that a couple makes, including entering the institution of marriage as also ending it with dignity".

[12] Dheeraj Kumar, the producer of the show said, "With Ishq Subhan Allah, we want to break the stereotype and urge people to take a rational stance in matters of religion.

She is deeply rooted in her religious teachings of the Holy Quran but applies them intelligently to life with logical reasoning.

[23] The first promo of the series was released on 10 February 2018 featuring the leads Eisha Singh and Adnan Khan depicting their different ideologies on Islam.

Showing protagonist Zara Siddiqui's point of view this campaign delivered a strong message against Triple Talaq system.

A special profile was created for Zara Siddiqui on YouTube, Facebook and Twitter to share stories and videos about her point of view and interpretation of Islam derived from the Quran.

[54][55] Ishq Subhan Allah deals with the sensitive and burning issue of Triple Talaq due to which it received negative criticism from some Muslims.

[58][59] Following a month of its premiere, India Today stated that the well-written characters of Zara and Kabir developed the loyal fan following of the show over a month of its run and the concept of Triple Talaq has aroused the interest of the viewers and further expressed, "Apart from its bold and relevant theme, the show's narrative has been spun in an interesting way with well-etched out characters".

[60] On the reception of the show in such short span of time, Deepak Rajadhyaksha the Deputy Business Head of Zee TV said, "In keeping with our brand philosophy Aaj likhenge Kal, it is our constant endeavor to present viewers with progressive stories that are not only entertaining but also provoke them into thinking differently, get inspired, take charge of their destiny and work towards an extraordinary future.

With Ishq Subhan Allah, we bring audiences the love story of a Muslim couple where the man and woman beg to differ on matters of interpreting and applying religion to their daily lives.

The web series starring Angad Hasija, Ankitta Sharma and Paras Kalnawat was titled Ishq Aaj Kal.