Lovers) (international title: Game of Love) is an Indian romantic drama television series that aired from 27 June 2016 to 15 March 2019 on Star Plus.

[3] It initially starred Nakuul Mehta, Surbhi Chandna, Kunal Jaisingh, Shrenu Parikh, Leenesh Mattoo and Mansi Srivastava.

[4] In December 2018, the show took a generation leap and aired a new season, Ishqbaaz: Pyaar Ki Ek Dhinchak Kahaani starring Nakuul Mehta and Niti Taylor.

Shivaay crosses paths with the self righteous Annika, who confronts him for trying to suppress the poor with the misuse money and lineage.

Presuming that he won the conversation, he moves to his car, only to face Annika breaking the glass of his windshield, and returning him the same bunch of cash, earning the nickname "Khidki-tod".

Surprised by the video showing all these incidents, Dadi, Omkara, and Rudra find Annika at the party they had organized for their grandfather's birthday.

Shivaay firmly believes that he doesn't have time for love and hence plans to marry Tia Kapoor as a business deal.

Due to turn of events Tia runs away from her wedding which leads to Shivaay forcibly marrying Annika.

In the meantime, Rudra has a chance encounter with the cute and sweet Soumya, who consoles him as Shivaay's life is in danger.

By chance, Soumya also comes to college and is happy to see a familiar face, only to be ignored by Rudra as she is a little fat and that would have reduced his reputation.

Due to the turn of events, and under the influence of alcohol, Rudra and Soumya marry, which they decide to conceal and forget.

It is revealed that Pinky had lied about the illegitimate son situation, and was also the master of all conspiracies, including the fake Shivaay.

But after the marriage bad omens follow and Shivaay goes missing, but then returns, claiming to have no memory of Annika and introduces his wife Tanya.

Meanwhile, Rudra still heartbroken, joins the fashion sector of the Oberoi company and appoints a suspended Bhavya as his bodyguard.

Later together, Annika, Shivaay, Rudra, and Bhavya disguised reach Bareilly, to help Omkara win Gauri back.

They rush back home, only to find that Piya is also at the Oberoi mansion as Dinky's family friend's daughter.

She steps back but Dinky displays this video in Dadi's birthday party only to realize later that the brothers have earned the trust from their wives truthfully.

In Goa, they meet Veer Pratap Chauhan, their new neighbor, who turns out to be planted by Svetlana to seek revenge on Annika.

While Rudra plans to marry in Goa with Shivaay, Tej performs Gauri's last rites as she fails to obey his orders.

Happily, the three Oberoi brothers and their wives with grandmother's blessings perform Rudra and Bhavya's pre-wedding rituals.

At same time he exposes Svetlana and again lives in the Oberoi mansion as everybody blames Tej of the troubles and he leaves.

Roop reveals to Veer that she is responsible for the Kalyani Mills fire and the murders of Mr. Kapoor and Harsh as she wanted to take revenge on Tej and Shakti for ousting her from the house.

She is constantly stressed about paying for Gauri's college tuition, Sahil's medications and house rent, with no help from her aunt.

Shivaansh has only one dream - to build a hospital in his parents' memory to provide free treatment for poor children.

Aditi Deshmukh, the ACP, is introduced as a self-made, strong Marathi girl who supports her uncle, aunt, and a younger sister.

Eventually, the story ends with Sahil being exposed as Shivaay and Annika's killer, and Shivaansh and Mannat confessing their love for each other.

On 18 June 2018, a reboot version, Ishqbaaaz: Redux, was launched with a new love story of the leads from the beginning.

[6] Owing to its declining viewership ratings, it took a leap in December 2018 which starred Nakuul Mehta and Manjiri Pupala.

[10] In Dil Boley Oberoi, Shrenu Parikh was introduced as Kunal Jaisingh's character's love interest.

When Dil Boley Oberoi aired on, the female version by Pamela Jain was released, but now it also used on this show for Omkara and Gauri, after merging with Ishqbaaaz.