[5] The Brisbane BRT will be a bus rapid transit model for the development based on the feasibility study to be implemented in Iskandar Malaysia.

[6] As the population of Iskandar Malaysia was expected to grow double in 2025 from 1.5 million people when it was established in 2006, IMBRT was proposed to cater the transportation needs for the residents in the area.

[7] This led to the first conceptualization of the project in 2009 that aimed to combine the speed and reliability of the light rail transit (LRT) with the affordability of a conventional bus system.

The buses will be air-conditioned with Wi-Fi on board that run on clean energy at regular intervals, cutting waiting and travelling times for commuters while reducing pollution and traffic jams.

[9][8] On 7 October 2017, the project was launched by the then Malaysia's Prime Minister Najib Razak at the Progressive Johor Expo in Kota Iskandar.

[8] As the vehicle of the project arrived in January 2021, the bus pilot testing programme of the system set to be launched on 8 April 2021.

Two consortiums submitted their respective LRT and ART proposals to the secretary-general of the Ministry of Economy, and the Johor government endorsed the idea for an elevated ART in Johor Bahru to replace the defunct IMBRT project (after considering the now under-construction of RTS Link train line, which is expected to be completed by the end of 2026).

[11] The ART is a multi-carriages that is equipped with sensors that read the painted tracks marking on the road, enabling it to automatically navigate its own route while travelling up to 70 km per hour and carrying more than 100 passengers per carriages.