It's the Thought... is a Christmas album and the seventh studio album and by Christian singer-songwriter Twila Paris, released in 1989 by Star Song Records.

[2][3][4] It was the last album that Paris collaborated with producer Jonathan David Brown.

Paris wrote four original songs and her father Oren Paris II wrote "This World", about the change that the first Christmas had on the entire world.

Dacia A. Blodgett-Williams of AllMusic wrote "The ever popular Christian crooner Twila Paris shows the reason for her longevity with this holiday release.

Strong vocals and stress-relieving accompaniment are trademarks of the album, and it includes a good mix of contemporary and traditional carols."