After a brief career in politics, Pollack moved into the industry of sports business where he's held executive roles with the NBA, NASCAR, World Series of Poker, Professional Bull Riders, Los Angeles Chargers and XFL.
Pollack then relocated to Los Angeles to work for Winner & Associates, a leading political public relations firm.
[8] The inception of Pollack's career in sports business occurred in 1992 when he realized—while flying from LA to New York—that there was a niche to fill in the industry.
Its primary goal was to "cover the coverage," or aggregate and organize daily news that was related to business of sports[9][10] Doug Bailey, The Hotline's founder, was Jeffrey Pollack's partner in this venture.
[10] The Sports Business Daily originally occupied 3 rooms in the same building and initially hired The Hotline's Stephen Bilafer as the Editor-in-Chief.
"[10] With Pollack as its president and publisher, The Sports Business Daily garnered a strong reputation among decision-makers in the industry.
"[13] At the time of the sale, The Sports Business Daily provided the content for ESPN's SportsZone "Industry Insider.
[8] After a brief stint with a sports website, which Pollack once termed his "reverse MBA", he was hired as the Managing Director of Broadcasting and New Media for NASCAR Digital Entertainment.
1 brand in poker, but we're going to make it even stronger through world-class media partnerships, strategic marketing alliances and superior customer service.
In 2005, the ToC was sponsored by Pepsi, who was about to start an advertising campaign involving Doyle Brunson, Johnny Chan, and Phil Hellmuth.
The cash awards were distributed more evenly so that people who went out earlier earned more money, while those who made it to the final table won less.
The hiatus was intended to help build suspense and allow the finalists to promote themselves as "poker ambassadors" before play resumed in November.
Pollack insisted, "The World Series of Poker Europe will have a unique identity, style and flair, but will remain true to the 38-year tradition and heritage of the WSOP.
He's noted on several occasions that he's taken the strategies of the major sports brands, i.e. NASCAR, the NBA, and the NFL, and extracted the best practices to grow the WSOP.
And furthermore that, "[t]he World Series of Poker offers a brand of hope that is infinitely more accessible" insofar as anyone can enter the tournament and have a chance to play at the final table.
[23] After becoming the Commissioner of the WSOP, he negotiated partnerships with ESPN, Sirius radio, Glu Mobile, Bluff Media, AOL, and Betfair.
"[19] Well-known players like Phil Hellmuth, Peter Eastgate and Barry Greenstein expressed their esteem for Pollack.
"[19] In January 2011, Pollack and Annie Duke announced the launch of Federated Sports+Gaming (FS+G), the parent company for the Epic Poker League.
The EPL was designed to showcase the best players in the world and elevate them to the status of leading figures akin to icons in other sports.
[35][36] In early 2015, the then-San Diego Chargers hired Pollack as a special adviser to the team's Chair and President Dean Spanos.
Pollack aided Chargers Special Council Mark D. Fabiani in the hiring and identifying of MANICA Architecture, the architects tasked with designing a stadium in Carson, California.
[42] Pollack announced, "We were on track to be the most successful launch of a new sports league in decades, if not ever, and we are hopeful the XFL can resume that trajectory with a new owner, for the fans and players and for the love of football.
'"[45] On August 2, 2020, Dwayne Johnson, Dany Garcia, and RedBird Capital Partners purchased the league for $15 million followed by the court approval five days later.
It's clear through our early conversations that we share a passion for football, an expansive sense of possibility, and a deep desire to create more opportunity for players and fans across North America and around the world," and continued, "Blending the CFL's rich heritage with our fresh thinking, and the unique reach and experience of our ownership, could be transformative for the game.