KBZT (94.9 FM, "Alt 94-9") is a commercial radio station licensed to San Diego, California.

In 1991, Jeff and Jer moved to rival B100, with KKYY changing its name to "Mix 94.9", adopted new call letters KRMX, and added more gold based music.

[4] In 2006, Lincoln Financial Media bought KBZT and all the others that were owned by J-P, including KIFM and KSON.

On February 1, 2018, KBZT rebranded as "Alt 94-9", aligning itself with Entercom's similarly branded stations across the country.

The rebranding also solidified its continued operation as a music station; Entercom's hiring of former XEPRS jock Dan Sileo led to speculation that either KBZT or KEGY would be flipped to a sports talk format to accompany Sileo, as well as Entercom's rights to the San Diego Padres (a deal which began on KBZT for the 2017 season).

[8] The team announced later that month that Padres broadcasts would move to KEGY,[9][10][11][12] which flipped from Top 40/CHR to the hot talk-driven The Machine on March 2, 2018 (but subsequently flipped again to the conventional sports talk format The Fan in April, in response to controversies surrounding the station's planned morning host Kevin Klein, who was coming from KBZT's San Francisco sister station KITS).

[16] Within three hours KBZT had agreed to air KPBS' wildfire coverage until a backup transmitter could be established from the station's studio tower on the San Diego State University campus, which occurred the next day.

Cantore had previously hosted mornings at KPRI but lost his job in September 2015 when that station became part of the contemporary Christian K-Love network.

Station management claimed that its younger male demographic lined up with the Padres' desire to attract a young fan base, as well as improve sound quality from its previous home on XEPRS-AM.

In September 2020, Entercom (now Audacy) made many changes to its alternative stations, including KBZT, in order to cut costs amid the COVID-19 pandemic.