[5] KFC was introduced to Pakistan through the Belgian Artal group in June 1997, seeing initial success in Karachi.
[5] However, following Pakistan's 1998 nuclear tests and ensuing US sanctions, KFC faced operational challenges due to its import-dependent supply chain.
[5] Based on AC Nielsen research, KFC adjusted its market positioning and pricing, and updated its outlets and digital platforms.
[5] KFC Pakistan's menu consists of burgers, sandwiches, fried chicken, nuggets, hot wings, French fries, rice dishes, twister wraps and drinks.
[2] KFC in Pakistan introduced a new food item named "Zingeratha" which is a fusion of the Zinger and paratha, a traditional bread in Pakistan.