The logo that it uses is the same Heartbrand logo that Wall's ice cream, Good Humor, Streets, Selecta and Langnese use in the United Kingdom, United States, Australia, Philippines and Germany respectively, also owned by Unilever.

In 1942, Kibon introduced its first ice cream products to Brazil: Eskibon (chocolate-covered ice cream) and Chicabon (chocolate and malt popsicle) with 50 refrigerated pushcarts on the streets of Rio de Janeiro.

They were an enormous success and the company grew quickly, introducing classic and tropical flavors.

In 1957, Kibon entered into a joint venture with the General Foods Corporation to manufacture and market several of its brands, including Kool-Aid and breakfast cereals.

The joint venture was named Indústrias Alimentícias Gerais, S.A., a Brazilian corporation.