McCulloch previously served as state superintendent of public instruction from 2000 to 2008, before reaching the term limit.

[2] McCulloch's initial campaign was based on increasing voter participation and supporting state businesses.

[3] Early in her first term, McCulloch oversaw a project to update the records system for 40,000 boxes of the state's stored documents from a 1978 mainframe to modern software, based on her background as a school librarian, in order to allow web-based communication between businesses and the Secretary of State.

Community leaders and county election officials also pressed the need for more publicity over the new voting offices to increase turnout.

[2] She currently serves on the Board of Advisors of Let America Vote, an organization founded by former Missouri Secretary of State Jason Kander that aims to end voter suppression.