[1] It involves layering multiple data sets spatially and/or chronologically, for easy reference on a map, and its applications span industries, categories and organizations.
Location or geographical information system (GIS) tools enable spatial experts to collect, store, analyze and visualize data.
The term "location intelligence" is often used to describe the people, data and technology employed to geographically "map" information.
[2] The creation of location intelligence is directed by domain knowledge, formal frameworks, and a focus on decision support.
By adding layers of geographic data—such as demographics, traffic, and weather—to a smart map or dashboard, organizations can use intelligence tools to identify where an event has taken place, understand why it is happening, and gain insight into what caused it.