While at the White House, Ucelli advised President Clinton on media and messaging strategies for issues including the economy, environment, healthcare, education and foreign policy.
[1][7] She was also responsible for initiating the use of the internet in President Clinton’s communication strategy, including the incorporation of “web side” chats.
[1][6][7] She also served as a senior ranking communications executive for the American Federation of Government Employees and the National Association of Broadcasters (NAB).
[6][7] Since serving in the Clinton administration, she has held executive vice presidential roles within global corporations and educational institutions including Columbia University and Pfizer.
she serves as a member of Baruch College's MA in Corporate Communications Advisory Board; on the Executive Committee of the Public Relations Society of America's New York Chapter; and as a senior advisor to public relations firm Gutenberg Communications.