MVMT Watches Inc. (pronounced "movement")[1] (or simply MVMT) is an American watchmaker that sells quartz watches,[2] as well as sunglasses and other accessories.

[1] The company was founded in June 2013 and was acquired by Movado in August 2018.

[3] MVMT was co-founded in June 2013 by college dropouts Jake Kassan and Kramer LaPlante.

They raised more than $290,000 for MVMT through two crowdfunding campaigns on Indiegogo.

[4][5][6] MVMT started selling sunglasses in 2016[4] and was acquired by watchmaker Movado in August 2018 for over $100 million, possibly reaching $200 million depending on performance.