Matrixism

There was some debate about whether followers of Matrixism are indeed serious about their practice;[6][7][8] however, the religion (real or otherwise) received some attention in the media.

The ideals of Matrixism can be traced back to the early 20th century to The Promulgation of Universal Peace, the record of talks by `Abdu'l-Bahá during his journeys to the West in the United States.

Briefly these were: belief in a messianic prophecy, use of psychedelic drugs as sacrament, a perception of reality as multi-layered and semi-subjective, and adherence to the principles of at least one of the world's major religions.

[8] The Matrixism website singles out April 19 as a holiday – otherwise known as Bicycle Day – marks the anniversary of Albert Hofmann's 1943 experiment with LSD.

The color is a reference to the red pill, which represented an acceptance of and ability to see truth, as established early in the first Matrix film.