The post office for the village, with ZIP code 48852, is named "McBrides" and provides P.O.

[5] The village is named for Alexander B. McBride, a settler from Wayne County, New York, who built a sawmill there in 1874.

An adjacent settlement was platted with the name "Custer" by Phipps Wado on April 2, 1878, but it became a part of McBride when that village was incorporated in 1883.

According to the U.S. Census Bureau, the village has a total area of 0.39 square miles (1.01 km2), all land.

33.7% of all households were made up of individuals, and 14.4% had someone living alone who was 65 years of age or older.

The racial makeup of the village was 98.71% White, 0.43% Native American, and 0.86% from two or more races.

About 8.2% of families and 18.8% of the population were below the poverty line, including 18.3% of those under the age of eighteen and 28.0% of those 65 or over.