In February 2021, One Media iP relaunched a Men & Motors channel via Kapang, a television app, fronted by Shane Lynch and Torie Campbell.
On the more mature 'Men' side of the channel, presenters included Jordan (Katie Price), Jo Guest, Catherine McQueen, Mike Reid, Roy "Chubby" Brown, Garry Bushell and James Whale.
The channel initially saw some growth, and Men and Motors became a minor household name until November 2004, when ITV acquired GSkyB and rebranded the ill-fated Plus as ITV3.
To coincide with this launch, the channel was re-vamped, and its late night, risqué adult content was replaced by archive drama, comedy and documentaries.
However, available to a much wider audience, Men & Motors enjoyed a (slightly unexpected) sharp increase in viewing figures.
On Virgin Media, Men & Motors was removed from the EPG on 25 March 2010 for "operational reasons" to add an ITV HD launch information screen.
[4] On 11 December 2012, One Media iP announced that they had acquired all of the trademarks and content rights of Men & Motors from ITV plc, including approximately 1,600 hours of programming.