In 2024, Milou Verhoeks became the national director of the Miss Universe Netherlands.
From 1929 to 1931, the Netherlands held a national pageant in Amsterdam for the first time called "Miss Holland".
From 1932 to 1949 the pageant was briefly discontinued and later recommenced in 1951 by the Miss Holland Organization.
She competed at the Miss Universe 2002 in San Juan, Puerto Rico.
At Miss Universe Netherlands, candidates traditionally wear sashes representing their provinces.