Since its start as a down jacket boutique, Moncler has expanded to design vests, raincoats, windbreakers, knitwear, leather goods, footwear, fragrance and related accessories.
Italian entrepreneur Remo Ruffini bought the near-bankrupt company in 2003 and moved it to Milan, re-launching Moncler as a global purveyor of luxury goods.
[13] In 1954, Moncler quilted jackets were chosen to equip the Italian expedition to K2, which culminated with the conquest of the earth's second-highest summit by Achille Compagnoni and Lino Lacedelli.
[20] In 2003, Moncler was acquired by Remo Ruffini, chairman and CEO, who was to introduce the strategy of the global quilted jacket, reinventing the near-bankrupt company.
[29] In 2020, Moncler launched the "Born to Protect" sustainability plan which features renewable energy, animal welfare, recycling and charitable giving standards.