It is generally recognized as a frugal way for loving partners to marry under the enormous economic pressure China's younger generation is facing in the 21st century.
[4] From their perspective, in a world fraught with material temptations, the key consideration for matchmaking has taken the wrong path in pursuing a sound economic base rather than pure love.
In order to express an enthusiastic plea for pure love, they choose to get rid of superficial marital accessories, and this has given an impetus to the boom in naked marriage.
Despite the public's seemingly favorable response to these values, however, many of the people surveyed reject the impulse to disavow all the traditional trappings of marriage.
Despite the lack of a house, car and luxury wedding, they believe that, what really counts is to determinedly follow their heart for the sake of happiness instead of compromising to the secular values of the society.
This agreement birthed the idea of Naked Marriage, where couples are likely to share the same discourse and decision-making power when confronting critical issues, such as household decisions and distribution of possessions.
[12] The word "dowry" (Chinese: 彩禮、聘禮) is thus born to describe betrothal gifts from the bridegroom to the bride's family, which symbolizes a man's capability of providing a prosperous life for his wife.
Experts argue that even if traditions are still unshakable in many Chinese minds, it is evident that with the increasing acceptance of Naked Marriage, China's younger generation is becoming more and more open-minded.
Young couples choosing Naked Marriage appear Utopian since they are firmly convinced of love, which pertains to spiritual comfort, rather than economic and often materialistic foundations.