The series which is set in Tel Aviv revolves around Naor's eccentric friends and acquaintances, including Weisman, Dedi, Mika and Omri The series focuses on four single friends in their thirties, who live in the center of Tel Aviv - Naor (played by Naor Zion), Weisman (played by Benny Avni), Dedi (played by Yuval Semo), Mika (played by Tamar Keinan), Omri (played by Yoni Zicholtz).

Dafi (played by Mali Levi) is introduced in the third series as the closest female friend to the main male cast after Tamar Keinan quit her role as Mika.

On 13 July 2016, some 5 years since its last original episode, creator and star Naor Zion announced the series will be returning for a 4th season on Channel 10.

It would also be the first season without Ronit Ivgy, who died earlier that same year.

The opening theme song of the series, "לא נרדמת תל אביב" (Translated: "Tel Aviv Never Sleeps") was written, composed (and original sung by) Danny Robas, and is performed in the series by Adi Cohen (who won third place on Kokhav Nolad season 2).