The channel was available to 2.9 million residents (through both cable television and over-the-air) within the region, and, to a lesser extent, Alaska, Northern California, and other areas of Montana.
Some of the network's programming was carried on a sister broadcast station KTVB in Boise, during the overnight hours.
The network incorporated news content purposed from four Tegna-owned stations in the northwestern United States – NBC-affiliated stations KING-TV in Seattle, KGW in Portland, KTVB in Boise and CBS affiliate KREM in Spokane.
In addition to rolling news and weather coverage throughout the day, Northwest Cable News produced the nightly sports highlight and discussion program Northwest Sports Tonight (weeknights at 9:00 p.m.) and the call-in shows Gardening with Ciscoe LIVE (which aired Friday evenings at 6:00 p.m.) and Northwest Sports Tonight Game Day (which aired evenings after Seattle Seahawks games during the NFL season).
In addition, the channel aired the KGW-produced Sunday evening discussion program Straight Talk.