Optus created the service after it outbid Foxtel for the English Premier League broadcasting rights in Australia.

Optus Sport is available for streaming via web browsers on macOS and Windows, apps on compatible smartphones and tablets including iOS and Android.

Optus also added a friendly West Ham United pre-season match, and would later show their unsuccessful Europa League Qualifier against Astra Giurgiu.

Most were locked into plans with either Foxtel or other telecommunications providers, and were skeptical of how Australia's poor network infrastructure could handle 'live' broadcasts over IPTV.

[20] Optus began to gradually add regional football competitions featuring Australian national teams, the 2016 FIFA Futsal World Cup and the 2016 AFF U-19 Youth Championship.

[23] As of May 2017, CEO Allen Lew considered the rights acquisition and launch of Optus Sport a success, and hinted that further similar offerings may be added to the 'Yes TV' platform in the near future, although they would be 'non-sport related' and 'family oriented.

[27] The first game of the tournament that was broadcast exclusively on Optus Sport, Egypt vs. Uruguay on 15 June 2018, was marred with technical difficulties including buffering issues and failed connections.

[31][32][33] This arrangement with SBS was extended on 20 June 2018 to include all group stage games, with Optus additionally leaving their app and streaming services free for the duration of the World Cup and until 31 August 2018 while refunding all current paid subscriptions.

During the 2018 FIFA World Cup, it was a secondary dedicated channel for the event, showing simultaneous live matches, replays, and highlights.

Cricket 2016–18 FIFA Women's World Cup 2019 FIFA World Cup 2018 Copa America 2021 UEFA Euro 2020 Tony Popovic, Brett Emerton, Paul Okon, Shane Smeltz, Luke Wilkshire, Alex Wilkinson, Tony Vidmar, Amy Harrison and Sasa Ognenovski.