[5][6] In 2011 she started a collaboration with the cultural association Luoghi di Relazione, holding courses for the training of the professional figure of the Home Stager.

[11] Later in 2017 she held a fashion column called Paola Marella: Migliora il tuo Armadio for the talk show The Real [it] on TV8.

[14] From 2019 to 2022 she presented A te le chiave on the LA7 television network,[15]  while in 2019 she hosted the first edition of Un sogno in affitto for Sky Uno, re-proposed from 2021 to 2023.

[21] Paola Marella died on 21 September 2024 in Milan, at the San Raffaele Hospital, at the age of 61, due to the consequences of the disease she was suffering from.

[22][23] She sponsored with her image campaigns for charitable activities such as ActionAid, Chicco di felicità, Italian Multiple Sclerosis Association [it] (AISM) and Dynamo Camp.