[2] Coty, Inc. acquired philosophy from The Carlyle Group in late 2010 in a deal that was valued at approximately $1 billion.
[7] One of the goals of this acquisition was to expand the Coty portfolio with an entry into the luxury skin care market.
Even after many years of loyal customer complaints across numerous retail channels, Coty has not returned to the original formula of the Amazing Grace fragrance as of 2020.
[9] Though initially founded as a skin care line, philosophy has since expanded into color cosmetics, fragrance, and bath and body products.
In 2014, philosophy established the hope & grace initiative to help raise awareness of mental health and wellbeing topics.
[10] The majority of funding from the hope & grace initiative supports community-based mental health efforts.
Bedingfield created an exclusive, original song, “Hope” for the brand[14] In 2016, American actress and Grey’s Anatomy star, Ellen Pompeo partnered with philosophy for the #CoolAger campaign, the goal of which was to help dispel the stigma women face over aging.
[16] In 2015, philosophy named world-renowned spiritual guru, motivational speaker, life coach and best-selling author, Gabby Bernstein as its wellbeing ambassador.