Created by a group of foreign investors around the early 1960s, Porto Cervo is the main centre of Costa Smeralda.

Porto Cervo has been named one of the most expensive resorts in the world, along as being a luxury yacht magnet and billionaires' playground.

Porto Cervo lies in the northeastern corner of Sardinia, by the Tyrrhenian Coast, some km south of La Maddalena island.

The village is located at the southern and eastern shore of the natural port, where there are shops, a newsagent, bars, restaurants and supermarkets.

In a study released by the European luxury real estate brokerage, Romazzino Bay in Porto Cervo is the most expensive location in Europe.