In 2006, the channel was re-branded as TVTropolis, carrying a similar format but with a focus on contemporary sitcoms and dramas from the 1980s and 1990s, as well as pop culture-themed programs.

The Canadian Radio-television and Telecommunications Commission (CRTC) licensed Prime in 1996[1] as a specialty television service directed towards men and women 50 years of age and older.

[citation needed] On June 1, 2006, Prime was rebranded as TVTropolis,[2] which initially focused on sitcoms and dramas from the 1980s and 1990s (such as Seinfeld and Beverly Hills 90210, branded under the slogan Hit TV Lives Here).

[3] On January 14, 2013, Shaw announced that it would purchase the remaining interest in TVtropolis from Rogers Communications for $59 million, bringing its total to 100%.

[citation needed] DTour's initial lineup featured programming from Travel Channel in the U.S. (including Adam Richman's Fandemonium, Hotel Impossible and Bizarre Foods with Andrew Zimmern).

Discovery lifestyle and factual brands to Rogers Sports & Media at the end of 2024, DTour and the Travel Channel programming it airs were not affected by these changes.