Releasing its first issue in December 13, 1999 with a well-attended street party which closed down the entire Ayala Avenue in Makati Philippines, PULP Magazine was the brain-child of present Publisher Vernon Go, a former music columnist for local broadsheet The Philippine Star and himself, formerly a musician (Go was guitarist for a local heavy metal band called Tribulation).

[1] Yet through the years, many musicians, music fans and journalists and readers learned to embrace PULP's penchant for over-the-top journalism and art direction as the publication’s readership increased in no time.

And just like the clubs wherein these bands played, PULP became the new avenue wherein struggling artists and musicians could not only get exposure but support for their own endeavors.

PULP alumni include Asia Agcaoili, Karen Montelibano, Maureen Larazabbal, Kristine Jaca, Gwen Garci, Mylene Dizon, Giselle Sanchez, Tom Epperson, Erik Liongoren, Gary Buenavista and Kristine Fonacier.

PULP band covers appearance features Eraserheads, Wolfgang, Parokya Ni Edgar, Dicta License, Kamikazee, Sugarfree, Rivermaya, Sponge Cola, Itchyworms, Tanya Markova, True Faith, Rocksteddy.