The immediate distinguishing feature of Pyrola species is the flower style which is often curved, sticks out beyond the petals and is expanded below the stigma which itself is branched into several lobes.
The rather large and complex stigma may be an adaptation to ensure that small insects carrying pollen have an attractive landing place.
This differentiation is not understood and if deciphered could explain how other obligate non-photosynthetic forest dwelling plants have crossed that evolutionary threshold.
Captain George Vancouver's (1757-1798) botanist Archibald Menzies discovered four new pyrolas near Squirrel Cove, Cortes Island, BC with delicate pink or white flowers often with evergreen leaves.
From Desolation Sound by Heather Harbord 1939 ISBN 978-1-55017-407-6 Pyrola elliptica, commonly known as "shinleaf", contains a drug related to aspirin, and the leaves have been used to treat bruises.