Though set inland, Quevedo's geographic location makes it an important logistics link between the Pacific coastal area's main population centers like Guayaquil, Santo Domingo and Manta and cities in the Andes highlands such as Ambato and Quito.
[2] Because of its location west of the Andes mountains and right next to the Vinces River (a major waterway and tributary to the Pacific Ocean), the city is vulnerable to flooding.
[3] Quevedo is one of the most important agricultural centers of Ecuador and is the geographical point where all major roads (including the Pan-American highway) in the region intersect.
In recent years, Quevedo agro-industrial complex has added value to its output by developing a strong presence in the organic product's niche both locally and overseas.
Quevedo is also the center of the "montubio" folklore, a sub-culture that emanates from the customs of the early settlers of the region, who lived in the "monte", a word that describes the agricultural fields.