As a result, the song ended up fitting the main musical ambiance and thematic line of Bleed Out, so it was added to its final tracklist.
It features a horror movie inspiration, and focuses on women getting revenge on men who were abusive to them in several different scenarios, such as their workplace, sports, and the streets.
Firstly, there was a traditional studio shooting with the whole band, a filming crew, a director, and an artificial intelligence supervisor in the room.
A team was responsible for creating digitally the ambiance and style the band had envisioned for the video, so there were a series of active reprograming until the final frames appeared rightly.
As it is still an incipient technology, there were still some technical problems, such as adjusting the animated lipsync with the recordings of lead vocalist Sharon den Adel singing, an issue recognized by the band on the final result.