Ruby spent around four years of her life in the city of Tacloban, she was inspired by a television performance by Filipino rapper Francis Magalona.
On October 3, 2017, she released her album Circa 1991 where she documents social justice issues like immigration and trauma, and she made her mark in her local music industry.
In January 2018, Ruby was featured in a national MasterCard TV commercial with singer SZA and other breakout artists to promote the Start Something Priceless campaign.
[7] In 2018, Ruby Ibarra has done 6 projects with The Filipino Channel: Cinematografo: Performance and Music Licensing- Discovering Routes: Music Licensing- Kasayahan Festival in Daly City: Performance- 24x24: Feature not yet released- Balitang America: Jocelyn Enriquez x Ruby Ibarra Feature- Gifts of Love: Performance for ABS CBN Foundation.
Ruby Ibarra's 2018 documentary - Nothing on US: Pinays Rising - was featured in multiple countries and film festivals including Guam,[8] Toronto, San Francisco, and Boston.
[23][24] Ruby Ibarra co-founded the Pinay Rising scholarship program for mainly Filipina students in higher education, who are also pursuing visual & performing arts or any social work field.