Sandy Liang was born on June 4, 1991, in New York City and grew up in Flushing, Queens, with a brother and a pet Chihuahua.
[8] In 2019, the label released a line of leopard-print fleece jackets inspired by hand-me-downs of Liang's childhood.
[10] In 2022, Sandy Liang released its first footwear line, taking inspiration from the aesthetics of ballet to create a cross between a Mary Jane and a pointe shoe.
[14][5] Its collections often feature ribbon-bow motifs, which was noted as a trend in both fashion and interior design in the spring and summer of 2023.
[1] In an interview, Liang cited the film Marie Antoinette and the work of Sofia Coppola as a major influence.
[25] The brand also created its first line of homeware that year, including a doormat and a carpet runner as well as a variety of underwear and loungewear.