The team has operated as a BMW privateer since its inception in 1999 (except in 2018), with plenty of success,[1] and has specialised in endurance racing since 2004.
Only beginning in 2007 did Schubert Motorsport initiate regular competition in GT for BMW.
Incidentally, the team ceased operating with touring cars at this time to focus their efforts on GT racing.
It carried the namesakes of its sponsors (like 'PIXUM', 'Saudi Falcons', and 'SX' in their respective series) and 'BMW Sports Trophy' for 2014–2015.
In 2018, Schubert Motorsport briefly operated as a Honda customer team, having made the switch from BMW and entering a pair of Honda NSX GT3s in the ADAC GT Masters (despite this, Schubert Motors GmbH continues the close relationship with BMW, but it is a separate entity).