Founded in 2014, it is owned by SCSN Pvt Ltd.[2] Samir Patil, a Massachusetts Institute of Technology alumnus and McKinsey & Company associate was the founder of ACK Media which published Amar Chitra Katha and Tinkle in India.
[11][12] In December 2018, Deutsche Welle partnered with Scroll.in to launch its Indian weekly programme, Eco India as part of DW's venture into the South Asian media industry.
[1] In an article of the Columbia Journalism Review, the segregation was explained as the result of caution associated with the "credibility of digital media" prevalent among the former print medium journalists who constituted the editorial team of the new publication.
[1] According to a report from the Reuters Institute for the Study of Journalism, the content delivery of the Scroll.in resembles "almost the pace of a newswire with the depth and sophistication of a quality news magazine," while the presentation of the site was described to be targeted toward an "up-market" audience and compared favorably with Quartz.
[1] In addition to the primary website, the distribution of Scroll's content is provided through an Android app, two email newsletters and an array of social media channels across Facebook, Twitter, Instagram, and YouTube.