Seafolly has stores located in Australia, United States and Singapore, and over 2700 stockists worldwide.
Their son Anthony Halas took over as CEO in 1998[5] and went on to expand the brand into Europe, North America and Asia.
[7] Seafolly also owns Sunburn, a multi-brand swimwear retailer with 24 stores in Australia.
It is claimed that the etymology of the word 'Seafolly' originates from the stand-out bikini garments that mermaids - which live in the sea - typically wear.
Seafolly has a long list of famous model ambassadors including Jessica Hart, Miranda Kerr, Gigi Hadid, Catherine McNeil, Samantha Harris, Alyssa Sutherland, Behati Prinsloo and Marloes Horst.