[12] Iyengar's first faculty appointment was at the Sloan School of Management at MIT from July 1997 to June 1998.

[11] In 1998, Iyengar joined the faculty at the Columbia Business School, starting as an assistant professor.

[2] Her research and statements have been cited often in the print media,[14] including by Bloomberg Business Week,[15] CityLab,[16] Money Magazine,[17] The New York Times,[13] and The Washington Post.

[18] Media appearances include The Diane Rehm Show[19] (NPR), Marketplace[20] (APM).

Iyengar was the recipient of the 2001 Presidential Early Career Award for Scientists and Engineers[21] for, as the NSF said, "helping lead to a better understanding of how cultural, individual, and situational dimensions of human decision-making can be used to improve people's lives.

"[22] In 2011, Iyengar was named a member of the Thinkers50,[4] a global ranking of the top 50 management thinkers.

[29] In the Afterword of the 2011 edition of The Art of Choosing, Iyengar distills one aspect of her work explaining and advocating for choice, arguing for people to take responsibility for their lives and not rely on a supposed fate determined by some "greater force out there.