[8] An original Stumpjumper is displayed in the Smithsonian Institution in Washington, D.C.[5][9] Mike Sinyard moved the firm to Morgan Hill, CA in 1984.

[13] Full Force was a lower-end mountain bike brand sold through sporting goods stores and discount retailers such as Costco.

As of 2023, a customized version of the Specialized Rockhopper mountain bike is used by the London Ambulance Service for their Cycle Response Units which operate in congested areas of the city.

[19] In 1990, Specialized tried to sue RockShox Inc, claiming the company's name too closely resembled the bicycle model name Rockhopper[20] The case was ultimately dismissed with prejudice.

[24] In 2012, the company sued two former employees after they started the bicycle brand Volagi Cycles, for theft of trade secrets and breach of employment contract, as well as other charges.

[25][26][27] It was estimated by (Volagi's founders) Choi and Forsman's attorney, Tyler Paetkau, that Specialized incurred more than $2 million in legal fees to practice "competition by litigation.

The situation and behavior towards the shop owner caused some reactions from cyclists worldwide after an article was published by the Calgary Herald in early December 2013.

[38] Mountain bike riders sponsored by Specialized include the downhill world champion Loïc Bruni, Finn Iles,[39] Jaroslav Kulhavý, Christoph Sauser, Lea Davison, Martin Soderstrom, Simon Andreassen, Sam Gaze, Ned Overend, Chris Blevins, Hannah Barnes, Annika Langvad, 2:1 Racing, Nicholi Rogatkin, Curtis Robinson, Matt Hunter and Howard Grotts.

[40] Sponsored triathletes include Brent McMahon, Jenson Button, Rubén Ruzafa, Non Stanford, Conrad Stoltz, Melissa Hauschildt, Tim Don, Lisa Norden, Chris McCormack, Francisco Javier Gómez Noya, Gwen Jorgensen and Benjamin Hoffman.