Interestingly, Super Bock, even before being registered, won its first prize in 1926, in its presentation at the Industrial Exhibition at Palácio de Cristal, winning the gold medal.

[4] Super Bock has made a strong commitment to internationalization, having established itself as the best-selling Portuguese beer in the world[36] It is currently present in more than 50 countries, with China[37] leading the list, followed by European countries, including England, France, Switzerland and Spain where, curiously, Galicia has the largest consumption of the Super Bock Non-Alcoholic Black variety.

[41] Super Bock won its first grand prize at the Portuguese Industrial Exhibition held at the Palácio de Cristal do Porto in October 1926, even before being a registered trademark.

It is also the official beer of various regional celebrations in both the north and south of the country[52] – in Viana do Castelo, Ponte de Lima, Porto, Lisbon, among many others.

In 2009, the first edition of the National Creative Industries Prize was promoted,[56] a pioneering initiative in Portugal, organized by Unicer, today associated with Super Bock, and Serralves Foundation,[57] which seeks to receive, evaluate and distinguish Portuguese products, services and brands that contribute to economic and social development of the country.