[3] The name "Symphony" is given to the bars because it is supposed to be a treat to the mouth in the same way music is to the ears.

Prior to its release to the general public, it was first testmarketed in the Los Angeles and San Francisco areas.

[3][5] It was targeted to a more mature audience including the middle- and upper-class consumers.

[6] It was found to be the most preferred of nine products test-marketed by Hershey's in China.

[7] Symphony was introduced with the first ads featuring classical music and the tagline: “There will never be another unfinished Symphony.”[8] Symphony was launched in two varieties: Milk Chocolate (sometimes called the "plain" version) and Milk Chocolate with Almonds and Toffee (which contains almonds and toffee chips).