Tazo

It is now a Lipton Teas and Infusions division and is based in Kent, Washington.

[2] Tazo approached then Starbucks CEO Howard Schultz in 1998, seeking further investment partners.

[6] Unilever reached an agreement in November 2021 to sell the majority of its tea business to private equity firm CVC Capital Partners for €4.5 billion.

The sale was completed in July 2022, with the new company named Lipton Teas and Infusions.

For example, the T in Tazo was changed for readability purposes in 2006 by sliding the cross-piece toward the top of the letter.

A selection of Tazo teas, showing the pre-2006 logo
An organic chai tea bag, showing the Tazo logo used since 2013