Fans are encouraged to bring teddy bears or other stuffed toys to the game, and to throw them onto the ice when the home team scores its first goal.
[2][3] The event encourages spectators to bring teddy bears or other stuffed toys to games, and to throw them onto the ice when the home team scores its first goal.
[15] In January 2023, the Hershey Bears broke their previously set record when they collected 67,309 stuffed animals to be donated to 35 local charities.
[19] Several teams in the Elite Ice Hockey League in the United Kingdom organize an annual "Air the Bear" night to collect toys for local charities at Christmas.
[23] In February 2023, supporters of Beşiktaş J.K. in the Turkish football Süper Lig, threw stuffed animals onto the pitch to be donated to surviving children of the 2023 Turkey–Syria earthquake.
[24] In October 2023, Polish football club Jagiellonia Białystok claimed a new world record of 109,407 stuffed animals tossed onto their field.