Tony Wright is an author and consciousness researcher from Penzance, Cornwall, England.
[1] Wright claimed the world sleep deprivation record in May 2007 with 266 continuous hours of sleeplessness.
[2] However, the Guinness record was actually for 11½ days, or 276 hours, and was set by Toimi Soini in Hamina, Finland, from February 5 to the 15th, 1964, and Wright did not in fact break the Guinness record.
[2][3] Wright claimed that his deliberate insomnia was made possible in part by his biochemically complex diet of raw foods (carrot juice, bananas, avocados, pineapple and nuts).
[4][5] He also asserted that his motivation for breaking the world sleep deprivation record was neither fame nor fortune, but that his intention was to promote his radical theories of human neurological degeneration that were proposed in his self-published book.