[1] transmediale takes the form of a conference (sometimes called a festival), an exhibition, and a film and video programme that often contain or support performances and workshops.
From its initial focus on video culture, it came to cultivate an artistic and critical dialogue with television and multimedia, emerging as the leading international platform for media art.
Horst and Kwella wanted to create a platform for electronic media productions, which were, at that time, excluded from classic film festivals such as Berlinale.
That same year, Broeckmann introduced the transmediale Award to honour visionary works and projects centering technology-led societies.
In an interview in Ocula Magazine, Gansing commented on the changes in direction of transmediale under his leadership: "When I first came on board ... my idea was to bring a curatorial coherency to what I saw as a festival dissipating into a kind of 'creative crowd' without much focus, so I brought in more exhibitions.
"[2] In 2021, Dr Nóra Ó Murchú became the artistic director of transmediale,[3] widening the festival's programme to include a notably more diverse programme in terms of scope, content, and curatorial teams (including Ben Evans James, Elise Misao Hunchuck, Lorena Juan, and Dani Admiss in 2021/22, and Ben Evans James, Elise Misao Hunchuck, Lorena Juan, and Bani Brusadin in 2022/23, and Nadim Choufi, Elise Misao Hunchuck, Lorena Juan, and Yasemin Keskintepe in 2023/24).
In addition to varying cooperative projects and network activities, transmediale/resource includes the Vilém Flusser Residency Program for Artistic Research, online publication format transmediale/journal and pre-festival program Vorspiel, presented in collaboration with the CTM Festival and a network of organizations, galleries, independent project spaces, and venues all over Berlin.