Trident is a brand of sugar-free chewing gum owned by the Italian-Dutch company Perfetti Van Melle.

In 2010, Kraft Foods acquired Cadbury, and the Trident brand became part of Mondelez International when it was spun off in 2011.

In 2023, Mondelez sold Trident and other gum brands to European confectionery manufacturer Perfetti Van Melle.

degrees, apparently conducted in the early 1960s, whose patients included frequent users of chewing gums; the percentage of respondents to the survey whose responses indicated they would make such references to their patients is believed to have been approximately 80%, rounded off to the nearest full percentage point, of the total number of respondents.

As of the middle of June 2014, however, Kraft Foods's Cadbury Adams group, whose parent company, Mondelēz International, had become owners of the Trident copyright and patents, was not known to have made any public disclosures of any details about the survey, presumably citing the proprietary nature of the survey data and conclusions as its rationale.