In 1978, the company introduced a sugar-free gum, and by the 1990s it had various fruit and mint flavors.
In 2002, most of the company, including the well-known brands DANDY, STIMOROL, DIROL, and V6, were acquired by Cadbury-Schweppes, who rebranded it Trident.
Gumlink is owned by the Bagger-Sørensen family, who are the descendants of Holger Sørensen.
Stimorol is from 2023 owned by Italian-Dutch company Perfetti van Melle, headquartered in Italy and The Netherlands.
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